Privacy Policy

Last Updated: March 2025

1. INTRODUCTION

BrandKlip ("we," "us," "our," or "Platform") is committed to protecting your privacy and ensuring transparency about how we collect, use, and protect your personal data.

This Privacy Policy explains our data practices in full compliance with:

  • Information Technology Act, 2000
  • Information Technology Rules, 2011
  • Digital Personal Data Protection Act, 2023 (DPDP Act)

Current Status: Operated as sole proprietorship

Future: Will transition to company after PMF validation

2. PERSONAL DATA WE COLLECT

2.1 Information You Provide Directly

For All Users (Creators & Brands):

  • Full name
  • Email address
  • Phone number
  • Password (stored as hashed, never plain text)
  • Profile picture (optional)

For Creators:

  • Instagram handle
  • Follower count (self-reported)
  • Content niches/categories
  • Video submission links (Google Drive)
  • Order proof screenshots (product purchase verification)

For Brands:

  • Company name
  • Business category
  • Website URL (optional)
  • Brand logo (optional)
  • Campaign briefs and descriptions
  • Product links

2.2 Information Automatically Collected

  • Pages visited and time spent
  • Clicks and interactions on Platform
  • Search queries
  • Campaign browsing history
  • Video submission timestamps
  • Device type and operating system
  • Approximate location (via IP, not precise)
  • Browser type and version

2.3 Cookies & Tracking

  • Session cookies (required for login)
  • Authentication tokens (for security)
  • Analytics cookies (optional, privacy-respecting)

2.4 What We Do NOT Collect

  • Actual bank account numbers
  • UPI IDs
  • Credit card details
  • Biometric data
  • Health information
  • Government ID numbers (except as required by payment processor)

3. HOW WE USE YOUR PERSONAL DATA

We use your data to:

  • Create and manage your account
  • Process Creator applications
  • Facilitate video submissions and approvals
  • Process payments via Razorpay
  • Send transactional emails and WhatsApp notifications
  • Platform improvement & analytics
  • Maintain platform security and integrity

4. WHO WE SHARE YOUR DATA WITH

We share data with verified third-party service providers only when necessary:

  • Razorpay: For payment processing
  • Brevo: For email communications
  • Google Cloud: For secure data hosting
  • Google Analytics: For anonymized usage insights

We do NOT sell or rent your personal data to marketers or researchers.

5. YOUR RIGHTS

Under the DPDP Act 2023, you have the right to:

  • Access your personal data
  • Correct inaccurate or incomplete information
  • Request erasure of your data ("Right to be Forgotten")
  • Withdraw consent for processing
  • Data portability

6. CONTACT INFORMATION

For any privacy-related inquiries, please contact us at:

Email: [email protected]

Grievance Officer: Divyank